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Tag: Data-driven Decision Making in E-commerce: Leveraging Advanced Analytics and Data Stacks

Data-driven Decision Making in E-commerce: Leveraging Advanced Analytics and Data Stacks

The average cart abandonment rate for online purchasing surpasses 70%. This is a significant obstacle for e-commerce businesses. Data stacks or Data collected by an e-commerce analytics solution is an essential component.  When you have access to the appropriate e-commerce data, you can recognize...